12.20.2009

Snap and Search (and Scare Megan)



DEAR TECHNOLOGY:

I know things are going well between us. Ever since you gave me the Internet, I've been totally in love. But we're moving too fast. This Google Goggles is a bit much for me.

I think we should take it slow and get to know one another a little better. In fact, I think you know too much about me - I know so little about you.

I hope you will understand.

With affection,
Megan


"The world, like the World Wide Web before it, is about to be hyperlinked. Soon, you may be able to find information about almost any physical object with the click of a smartphone.

"This vision, once the stuff of science fiction, took a significant step forward this month when Google unveiled a smartphone application called Goggles. It allows users to search the Web, not by typing or by speaking keywords, but by snapping an image with a cellphone and feeding it into Google’s search engine.

"How tall is that mountain on the horizon? Snap and get the answer. Who is the artist behind this painting? Snap and find out. What about that stadium in front of you? Snap and see a schedule of future games there.

"Goggles, in essence, offers the promise to bridge the gap between the physical world and the Web.

"... It is ...easy to think of scarier possibilities down the line. Google’s goal to recognize every image, of course, includes identifying people. Computer scientists say that it is much harder to identify faces than objects, but with the technology and computing power improving rapidly, improved facial recognition may not be far off.

"Mr. Gundotra says that Google already has some facial-recognition capabilities, but that it has decided to turn them off in Goggles until privacy issues can be resolved. 'We want to move with great discretion and thoughtfulness,' he said."

"Snap and Search," NYT

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